Agency remuneration

Don’t let costs become a problem

We will answer all your questions regarding optimally structured agency remuneration in line with the market as a foundation for long-term and trusting cooperation with your partners. We advise you in all communications disciplines, taking account of the selected agency contract, other framework conditions and all conceivable remuneration models including:

• Fixed agency fee – retainer
• Project fee based on a framework agreement and price list of the agency
• Combinations of fixed remuneration component and project fees
• Remuneration purely based on KPI, success and performance
• Combinations of different models
• Customised remuneration models

Other consulting services associated with fees and remuneration:

• Benchmarking of agency rates and fees using prescribed and thus comparable skill levels
• Cost checks of agency calculations including coherent action recommendations
• Marketing budget optimisation
• Purchasing budget optimisation
• Photography, film and radio production cost checks

Benefit from our many years of activity on the agency side and the experience gained in the process first hand: It doesn’t get more practical than this.